Ife Matrix - 7850 Words

SAMPLE REEBOK CASE STUDY Reebok Case Study Sample for CIPS Questions to: Stephen Ibaraki, sibaraki@cips.ca Executive Summary Overview Reebok, ranked second in revenues, is a profitable global company selling products such as footwear, apparel, and accessories. Performing a careful analysis ensures Reebok’s continued growth and profitability in an environment with strong competitive forces, weak economies, and nine years of flat growth. The analysis summary appears below with the conclusion. EFE: External Factor Evaluation Matrix The EFE indicates there are significant revenue opportunities in meeting the needs of aging leisure-oriented Baby-boomers (BBs), and the young Generation-Y (GY),†¦show more content†¦Acquisition strategies have higher risk, greater costs, and require careful consideration or delay, especially with Reebok’s current high debt and restructuring activities. Financing these strategies through added new debt or stock issuance (diluting stock value) is not recommended. GSM: Grand Strategy Matrix Due to Reebok’ strong competitive position and the flat market growth, they are placed in Quadrant IV which suggests diversification or joint venture--strategies essentially dictating getting into other markets due to a strong cash position and slow growth in the current industry. With Reebok targeting high growth segments (e.g. GY, NFL/NBA, European expansion), combined with the reasons noted in the SPACE analysis, horizontal, and conglomerate diversification require short-term elimination. However a Joint Venture to provide an on-line direct sales channel to GY is recommended. QSPM: Quantitative Strategic Planning Matrix Two strategies were evaluated; product development for the youth (GY) market versus concentric diversification development of new accessories for the NFL/NBA licensing business. The product development strategy has the higher ‘sum total attractiveness score’ indicating it is the better of the two though the small difference in scores indicates there is no major advantage of one versus the other. Conclusion: Already in a strong competitive position, a successful restructuringShow MoreRelatedIfe, Efe and Cpm Matrix1375 Words   |  6 Pages| | | 1.00 | | 2.72 | Conclusion: Google has a total weighted score of 2.72 indicating that the firm is above average in its efforts to pursue strategies that capitalization on external opportunities and avoid threats. Google Case Study IFE Internal Factor of Evaluation S. no | Strength | Weight | Rating | Weighted Score | 1. | Acquiring YouTube | 0.15 | 4 | 0.60 | 2. | Google brand name Itself | 0.05 | 3 | 0.15 | 3 | Ads word free service for earning revenue | 0.10 | 3 |Read MoreInternal Factor Evaluation ( Ife ) Matrix1164 Words   |  5 PagesInternal Factor Evaluation (IFE) Matrix The IFE matrix is the strategic management tool used to evaluate internal strengths and weaknesses of PepsiCo. The strengths of the company are measured using a numerical rating of 4-major strength or 3-minor strength and the weaknesses are measured using 2-minor weakness or 1-major weakness. Given the ratings listed on the matrix, PepsiCo receives a total weighted score of 2.93 out of a total available score of 4. The company surpasses the average score ofRead MoreHarley Davidson case analysis -- with IFE, EFE, CPM, and TOWS matrix...1588 Words   |  7 Pages ·Independent distributor in Sweden has developed a floating store and restaurant  ·Spanish local distributor is adding some new dealers to meet the increasing demand Corporate Culture: - Competitive - Goal-Oriented - Creative Internal Evaluation Matrix Internal Strengths WeightRatingWeighted Score 1. Loyalty of its Customers .104.4 2. Harley is the only major American motorcycle manufacturer.104.4 3. Most admired and recognized companies in the world.053.15 4. Has strong financial position/performanceRead MoreThe City Of Huron Public Works1158 Words   |  5 Pageshas been evaluated through a QSPM matrix to come up with several strategies that would be effective to the organization. A QSMP matrix is â€Å"an analytical technique designed to determine the relative attractiveness of feasible alternative actions. This technique comprises Stage 3 of the strategy-formulation analytical framework; it objectively indicates which alternative strategies are best† (David, David pg. 378). There were many strategies tested in the QSPM matrix to come up with the top two strategiesRead MoreEssay Splash Corporation-Strategy Formulation1311 Words   |  6 PagesMarket 3 Western Market 4 Health and Wellness Trend 5 Middle East Market (OFWs) 6 Hair Care Products 1 Multi-National Companies 2 Private Labels 3 Imitators External factors Positive Negative STRENGTH-WEAKNESS-OPPORTUNITY-THREAT (SWOT) MATRIX OPPORTUNITIES 1 Asian Markets 2 Metrosexual Market 3 Western Market 4 Health and Wellness Trend 5 Middle East Market (OFWs) 6 Hair Care Products STRENGTHS 1 Market Research 2 Product Research Development 3 Product Diversity 4 Product Efficacy andRead MoreCompetitive Analysis : The Competitive Profile Matrix ( Cpm )1519 Words   |  7 Pages Competitive Analysis The Competitive Profile Matrix (CPM) is a tool that compares the firm and its rivals and reveals their relative strengths and weaknesses (Competitive Profile Matrix, 2013, October 29). These factors are influenced by external and internal challenges. The illustrated CPM below compares Domino’s Pizza with two of its top competitors, Pizza Hut and Papa John’s. The results of the CPM give Domino’s Pizza a 3.3, which is above average in its respective industry. The firm also hasRead MorePlanning Matrix1055 Words   |  5 Pagesparticipants could rate these strategies on a 1 to 4 scale so that a prioritized list of the best strategies could be achieved. The Quantitative Strategic Planning Matrix Quantitative Strategic Planning Matrix  (QSPM) is a high-level strategic management approach  for evaluating possible strategies. Quantitative Strategic Planning Matrix or a QSPM provides an  analytical  method  for comparing feasible alternative actions. The QSPM method  falls within  so-called stage 3 of the strategy formulation analyticalRead MoreAnalysis Of Mcdonald s The Golden Arches 1621 Words   |  7 PagesIFE Matrix The IFE Matrix gives a description followed by a rating and a weighted score of the strengths and weaknesses of McDonald’s Corporation. McDonald’s has many strengths but one of their largest is their brand recognition around the world. The â€Å"Golden Arches† is one of the most iconic and recognizable symbols in the world, hence giving McDonald’s an immediate source of marketing. McDonald’s has a majority of the market share among all fast food dining corporations at 15.2% as of 2017. WithRead MoreCase Study : Strategy Implementation And Evaluation862 Words   |  4 Pagescapitalizing on our critical success factors needed for continued growth against our largest competitors (David David, 2015). For instance, located on Appendix A and Appendix B, revisions in both our Competitive Profile Matrix (CPM) and Internal Factor Evaluation (IFE) Matrix yielded higher grades for management effectiveness, global expansion, and international brand exposure ( David David, 2014). Specifically, these findings are supported by higher footwear, international, and overall revenueRead MoreQuestions and Answers on Strategic Management1369 Words   |  5 Pageschange over time. Explain why prioritizing the relative importance of strengths and weaknesses in an IFE Matrix is an important strategic management activity. Prioritizing strengths and weaknesses will provide you with a simpler method of applying ratings in the Internal Factor Evaluation (IFE). This allows you to more easily complete the matrix. The IFE Matrix is the Internal Factor Evaluation Matrix that assesses the major strengths and weaknesses in the functional areas of the business. It also